Guerrilla Marketing is a type of unconventional marketing strategy that relies on low-cost, creative tactics to generate maximum exposure for a business. Here are some guerrilla marketing strategies for small businesses:
Use street art: Create eye-catching murals or graffiti art in high-traffic areas to promote your business.
Host a flash mob: Organize a flash mob in a public place to attract attention and promote your business.
Use social media influencers: Partner with social media influencers to promote your business to their followers.
Create a viral video: Create a humorous or attention-grabbing video and share it on social media to generate buzz for your business.
Use guerrilla projections: Project images or messages related to your business onto buildings or other public spaces to grab attention.
Host a scavenger hunt: Create a scavenger hunt in your local area and incorporate clues related to your business.
Use experiential marketing: Create an immersive, interactive experience for customers to engage with your business in a unique way.
Utilize ambush marketing: Set up an unexpected promotion or advertisement in a public place to grab attention.
Host a public stunt: Organize a public stunt that showcases your business in a memorable way.
Use unconventional advertising: Use unexpected or unconventional advertising methods, such as wrapping vehicles or placing ads in unexpected places, to grab attention